How Fintrano helped electrician Jack McWilliam streamline his business

Running an electrical business means more than just wiring and testing. Scheduling, communicating with customers, and managing daily logistics can take up huge amounts of time.

For owner Jack McWilliam, ensuring customers were always informed and ready for their appointments was a priority. Before Fintrano, this meant a lot of texts and calls to confirm times and chase updates. Providing good customer service involved significant admin. It was frustrating not having everything in one place.

“I hadn’t massively looked at software” says Jack, “but I know that a lot of systems people use are quite complicated because they now incorporate everything form invoicing and quotes to materilas lists and pricing. The simplicity of Fintrano is a major reason why it was so attractive to me”

“Our work life has changed so much,” Jack explains. “I don’t have to chase people anymore or remind them I’m coming tomorrow. Fintrano sends the message the day before saying, ‘Jack’s coming around at 10:00 to do this job,’ and that’s all sorted automatically.”

Since adopting Fintrano at the end of December, McWilliam Electrical Services has transformed its workflow. The system takes care of booking management, reminders, and live tracking, allowing Jack and his team to focus fully on their work.

“The best thing ever is when you pull up to someone’s house, the door’s already open and the kettle’s on,” Jack says. “They know we’re coming because they can see us on the little tracking map. It makes such a difference.”

Day-to-Day Impact

Fintrano now forms an essential part of how McWilliam Electrical Services operates. It helps the business:

• Automate customer communication, sending confirmations and reminders automatically.
• Provide live engineer tracking, so customers know exactly when to expect them.
• Reduce admin and missed appointments, freeing up time for real work.

“I’ve had loads of customers say, ‘I actually forgot you were going to be coming until I got the message the day before,’” Jack adds. “There’s no comeback then, everyone knows exactly what’s happening.”

The Results

The result has been smoother days, happier customers, and a noticeable improvement in customer trust and satisfaction. The small details, like a warm welcome at the door and a cup of tea waiting, show how Fintrano helps businesses deliver a premium, friendly experience every time.

“It’s amazing,” says Jack. “It just makes everything easier for us and better for the customer.”

Looking Ahead

With Fintrano running quietly in the background, McWilliam Electrical Services can focus on what they do best: providing expert electrical work and outstanding service.

For Jack, Fintrano has become more than a scheduling tool, it is part of what makes the business stand out.

“Fintrano has changed the way we work. It saves us time, keeps customers happy, and makes every job run smoothly.”